Upholding Reform and Opening is the inevitable road for the great rejuvenation of the Chinese nation，and the Long March Memorial turns into high grade red tourism resources profiting from the New Rural Construction and rural tourism development in ethnic minority areas. So it is obliged to explore cultural connotation of the Long March Memorial and all sorts of local rural tourism resources，and forge red tourism industry which is outstand in the achievement of Reform and Opening and the revolutionary tradition education，and form new economic growth point to promote the sustainable development of new rural and strengthen the confidence and determination to firmly commit to the road of Reform and Opening.