DEA理论视角下非遗竹编产业发展——以青神竹编为例
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四川师范大学数学科学学院,四川 成都 610066

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四川旅游学院成都市哲学社会科学研究中心成都市文化经济研究中心资助课题(CE202402)。


Development of Intangible Cultural Heritage Bamboo Weaving Industry from the Perspective of DEA Theory: Taking Qingshen Bamboo Weaving as an Example
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School of Mathematical Sciences, Sichuan Normal University, Chengdu 610066, Sichuan, China

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    摘要:

    青神竹编作为国家级非物质文化遗产,近年来因工业化进程加快和塑料等替代品的广泛使用,市场地位受到冲击,产业面临转型升级的迫切需求。基于数据包络分析(data envelopment analysis,DEA)理论中的CCR模型、BCC模型和Malmquist指数,对2021—2023年9家青神竹编企业投入产出数据进行静态分析和动态测度。结果表明:技术创新和市场适应性是提升生产率的关键,而规模效率的管理对维持或提升规模收益至关重要。基于上述研究,提出加强品牌建设,进行国际市场拓展;拓展销售渠道,促进产业链整合与协同发展;加强技术创新与研发投入;提升设计能力;促进产业融合,建立产业联盟和环境保护与可持续发展6条建议,为青神竹编产业的可持续发展与乡村振兴提供参考。

    Abstract:

    As a national intangible cultural heritage, Qingshen bamboo weaving has faced significant challenges in recent years due to accelerated industrialization and the widespread adoption of plastic substitutes, leading to a decline in its market position. The industry is now at a critical juncture, requiring urgent transformation and upgrading. Based on CCR model, BCC model and Malmquist index in data envelopment analysis ( DEA ) theory, static analysis and dynamic measurement of input-output data of 9 Qingshen bamboo weaving enterprises from 2021 to 2023 were carried out. The results show that technological innovation and market adaptability are essential for enhancing productivity, while optimizing scale efficiency is crucial for sustaining and improving overall industry benefits. Based on these insights, the author proposes six key recommendations: strengthening brand building and expanding into international markets; broadening sales channels and promoting integration and collaborative development of the industrial chain; enhancing technological innovation and R&D investment; improving design capabilities; facilitating industrial integration, establishing industrial alliances, and focusing on environmental protection and sustainable development. These strategies offer valuable guidance for the sustainable development of the Qingshen bamboo weaving industry and contribute to broader rural revitalization efforts.

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李松廷. DEA理论视角下非遗竹编产业发展——以青神竹编为例[J].西昌学院学报(自然科学版),2025,39(4):39-48.

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  • 收稿日期:2025-02-20
  • 最后修改日期:2025-03-19
  • 录用日期:2025-03-28
  • 在线发布日期: 2026-01-13