Abstract:The author use the methods of questionnaires, interviews, mathematical statistics and so on to conduct investigations of molar fitness club marketing status around Suzhou Universities. The results showed that the hardware facilities of more fitness club amount not much, the club's management culture is relatively low, fitness coach showed younger trend, the price of membership card is relatively low, and there is some vacant phenomenon of the club's operating time. By further analyzing concluded that future development of the club's own both own advantage and face greater difficulties of marketing.